My New Favorite Tumblr: Toy Box Kids

Ever notice how obnox­iously happy the kids and fam­i­lies they show on toy boxes are? Like play­ing with that toy is the great­est god­damn thing that’s ever hap­pened in their lives, no mat­ter how shitty the toy is?

Very rarely are such embar­rass­ing dis­plays of enthu­si­asm over a toy com­pletely war­ranted, say, that Christ­mas morn­ing when you opened your Nin­tendo 64 . But in toy box world these types of reac­tions are the norm. And not only are the kids excited, but Mom and Dad look just as thrilled to be part of the action with big, smug grins that indi­cate their hard-earned money was well spent on a prod­uct that shut those damn brats up for a few hours.

I found a great Tum­blr today that chron­i­cles these phony depic­tions of toy life where “toy box fam­i­lies are hav­ing fun for­ever!” Here’s a sam­pling of some of the retro cheesi­ness you’ll find there:

[via Tum­blr:  Toy Box Kids ]

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